We provide intelligent, creative and diverse campaigns for the arts and the third sector, carefully tailored to the needs and ambitions of each project. Working with clients from inception to realisation, we are with you every step of the way, ensuring that your communications are always strategic and seamless.
In a changing media landscape, we are flexible and fleet-of-foot, maximising every possible opportunity for coverage across the full spectrum of print, broadcast, digital and social media. Our approach is open-minded and innovative; we never stop looking for new ways of getting your project seen and talked about.
We don’t do smoke and mirrors, and what you see is what you get. Our relationships with clients are about honesty and mutual respect - we only work with people and projects we believe in, and we work extremely hard to make them a success.
Claudia’s career began with personal publicity, moving into Deliberate PR, she looked after arts and culture clients, with projects including international media coordination around the sale of Jonathan Yeo’s portrait of Malala Yousafzai at Christie’s in New York, and the press preparations for ABBA’s 40th anniversary. She worked on the launch of several books for both Bloomsbury and Saqi Books.
She was most recently Head of Press & PR at Shakespeare’s Globe, leading the campaign around Emma Rice’s first season. She coordinated several large events, including BBC Radio 2's 500 Words competition with the Duchess of Cornwall and Tom Hiddleston in attendance. She had the joy of working with Emma Draper to coordinate the media for the multiple celebrations for the 400th anniversary of Shakespeare’s death, including working closely with the White House and US Embassy teams for President Obama’s visit to the Globe.
She studied Politics at Durham University, holds a Diploma in Public Relations and is a member of the Chartered Institute of Public Relations.
Emma began her career at the human rights charity Reprieve, working on communications around landmark legal cases on torture and extraordinary rendition against the British government. She also assisted with fundraising from trusts, foundations and statutory bodies. She went on to become Head of Communications at an NGO dealing with privacy and surveillance issues. During her time there she raised over half a million pounds in new funding, oversaw a successful application for UK charity status and helped grow the organisation’s staff from four people to fifteen.
Emma then pivoted into the arts, joining the press office at Shakespeare’s Globe, which she ran for three years. She oversaw press and PR around the opening of the new Sam Wanamaker Playhouse, the Shakespeare 400 celebrations in April 2016 and the Globe’s tour of Hamlet to every country on earth, as well as leading publicity campaigns for dozens of theatre productions. She subsequently gained experience in the West End as Senior Publicist at The Corner Shop PR.
Emma holds a First Class degree in English from Trinity College, Cambridge and a Graduate Diploma in Law from City Law School. She is currently working on her first novel.
We have varied and extensive experience of running press and publicity campaigns for theatre (from major West End productions to tiny fringe shows), books (fiction and nonfiction) and the visual arts, both nationally and internationally. More broadly, our in-house backgrounds mean we are well-versed in the art of shaping and protecting an organisation's brand.
We offer copywriting both as part of your publicity campaign and as a stand-alone service. Whether you need an article or comment piece ghostwritten for a newspaper, a corporate mission statement reassessed and rewritten, or simply some website copy, do get in touch.
The media landscape is constantly diversifying into new territories, and formats like videos and podcasts can attract larger and more diverse audiences than traditional print or broadcast. We can commission filmmakers and producers and manage every aspect of creating new digital content for you to use in promoting your project.
FUNDRAISING AND DEVELOPMENT
We have extensive experience of fundraising from trusts, foundations and statutory bodies, and can assist with finding possible sources of new income and drafting funding applications and reports. We can also help with applications for charity status from the UK Charity Commission.
We believe that the distinction between ‘online’ and ‘offline’ media is increasingly artificial, and that any coherent campaign must seamlessly integrate mainstream print, broadcast, online and social media. We are happy to take on responsibility for a project’s Twitter, Facebook and Instagram accounts as part of a publicity campaign.
We are both professionally trained in managing crisis communications for the arts and have extensive experience in this field. We can advise on the best courses of action at each stage of a crisis, help you plan for all possible eventualities, media train key spokespeople and draft press statements, allowing you to regain control of the narrative before lasting damage can be done.
Weunderstand that dealing with the press can sometimes be daunting and time-consuming. We have worked with up-and-coming talents encountering the media for the first time, as well as managing large campaigns for some of the UK's best-known actors. Whether you are interested in building your profile or simply managing existing levels of media attention, we'll be with you every step of the way.
Recent Press Releases
Classic Spring announced that Samantha Spiro and Kevin Bishop will star in its forthcoming production of Lady Windermere’s Fan at the Vaudeville Theatre. Director Kathy Burke brings together a talented comedic cast from her previous work on Absolutely Fabulous and Psychobitches, including Jennifer Saunders guest starring as the Duchess of Berwick. This marks Jennifer’s return to the West End stage for the first time in over twenty years. Download the press release here
A comedy gala, 'Ex Appeal', will take place on Monday 21 May, at the Lyric Theatre, in support of comedian Louise Reay. Comedians confirmed to perform include Aisling Bea, Sara Pascoe, Nish Kumar, Josh Widdicombe, David O'Doherty, Josie Long, Rachel Parris, Ed Gamble and Lolly Adefope, with more names to be announced in due course. All profits will be donated to the crowdfunding campaign that Louise has set up for her defence. Download the press release here.
Belarus Free Theatre
On Wednesday 28 February, Belarus Free Theatre will host the next Kitchen Revolution supper club, featuring provocateurs Peter Pomerantsev and Oliver Bullough. Kitchen Revolution is a series of evenings that combine supper and secrecy, all served with a dash of sedition. The theme of this evening is ‘Money, Lies and Videotape: How the kleptocrats of the former USSR bend truth and steal – and how we make it all possible’. Download the press release here
OPEN PALM FILMS
Open Palm Films continues its commitment to backing outstanding independent British films, with the announcement that filming has wrapped on Simon Amstell’s BENJAMIN, Lisa Mulcahy’s UNDERCLIFFE and Bill Buckhurst’s POND LIFE, all of which were backed in production. Cast for the completed films includes Colin Morgan, Anna Chancellor, Jessica Raine and Mark Addy. Also, Open Palm Films has also boarded TIDES, directed by Tupaq Felber, as Executive Producer. Download the press release here
What women want with Amy annette
For upcoming What Women Want gigs, please click here
We are passionate about what we do and we like to work with like-minded people. No project is too big or too small, so whether you’re a well-established artist or producer, or just starting out, please get in touch for an informal chat about how we could work together.